The Leverage Corporation


The Leverage Corporation is a specialised marketing and communications company, focusing primarily on sports sponsorship and, more specifically, the effective leveraging of this sponsorship. We add value to your sponsorship by advising, managing and implementing a full marketing plan which incorporates both above and below the line communications. It incorporates market planning, public relations, promotions and event management and media management.

In short, we help build your brand by effectively managing and leveraging your involvement in your sponsorship.

We tailor our services to suit your individual needs. We can assist in the full management and implementation of your account on a regular monthly basis or alternatively, project manage aspects of the campaign.

The Leverage Corporation has a number of specialist service divisions, and these can be categorised as follows:

  • Sponsorship Activation, Consulting & Management
  • Event Management
  • Specialised Golf Programmes
  • Publishing Division
  • 1:1 On-Line Communications Solutions
  • Custom Hospitality and Entertainment Programmes

We aim to provide the best possible solutions for our clients, and our mission is that "Nothing is Impossible"


How often have you found that as an above the line advertiser, you become involved in the sponsorship of an event, a tournament or project?

Sponsorship of an event is just the first step. In order to gain the real value of the sponsorship you need to leverage and integrate complementary marketing disciplines. This takes time and energy and specialist expertise. Too often - time you cannot afford.

How often as a sponsor have you spoken to your communications partner where the recommendation is nothing more than a television commercial - too often money you can ill afford to support your sponsorship initiative?

The Leverage Corporation provides the solution. Outsourcing to the professionals allows you to concentrate on your core business and allows us to maximise the potential of your sponsorship.


We are a company dedicated to providing our clients with the best possible service, and ultimately providing more bang for their buck. But, that still doesn't stop us from having a bit of fun every now and again. Based in Fourways, Sandton, South Africa, we believe in giving our clients more than they can get anywhere else for the same investment. We strive to be better and we are constantly finding ourselves on a constant learning curve, as the international boundaries are broken down.

Give us a call and see how we can help you.

The Leverage Corporation

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